Size matters!Negotiations pro-active with authors
work best with large distribution and promotion
Amazon has published 122 books in a variety of formats
tailoring their market to stimulate sales.Traditional publishing
has finished.Marketing is everything.As in chain grocery stores,
where generic brand products are made and sold to replace highend items,
so,too,a plethora of memoirs and cooking books and celebrity gossip
meet the new media market more than historical novels and traditional texts.
Text itself has been commodified into demographics-with ebooks for libraries
phasing out the paged creations of Gutenberg.We are always in transition-
between the hounds of old publishing contracts and the wolves of new worlds.
Authors who self-publish have only republishing rights here(small fish!-fried!
Those who adapt to the Amazonians may find more than their right breast cut off in the deal
Arrows of focused marketing techniques have displaced love of literacy
Content may be random-distribution,promotion and profits are the new corporate publishing
O! and watch out! new formats will change our habits of purchasing...
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